- The Branding and Social Media Officer is a highly creative and innovative individual with a knack for social and visual storytelling. He/she will serve as World Vision Eswatini’s primary point of content for all employment branding/ social media content, and marketing materials for the national office. He/ she will create and manage World Vision’s branding strategy, oversee web and social media sites (i.e. facebook, LinkedIn, Twitter and Instagram), and the implementation of advertising and other communications materials that are aligned with World Vision’s Global Brand guidelines. He/she will work directly with the Communications and Campaigns Manager and Communications and Campaigns Officer to help shape the public imaging of World Vision that will motivate individuals to consider supporting World Vision nation-ide.
- Campaign Communications Management
- Strategic Plan implementation
- Corporate positioning and marketing
- Media Communications Management
- Diploma in creative multi media, design, media, brand management or related field of study,
- Associate University degree in creative multi-media, design, brand management is an added advantage.
- At least 2 years’ experience in similar position.
- Demonstrated designer with ability to use contemporary design software
- Demonstrated understanding of communications for development and the humanitarian industry
- Demonstrated experience in advocacy, campaigns, communications and government and stakeholder engagement;
FOR MORE DETAILS VISIT:
Campaign and Communication Officer
Purpose of the Job
To support the efficient functioning of an integrated communications and campaigns function which will ensure internal and external
engagement on world vision programmes and campaigns thus contributing towards public understanding and support of World Vision programmes.
Campaign Communications Management
All NO office campaigns, including the “It Takes a World Campaign” are well communicated through production of appropriate communication tools and using comprehensive communications plan.
Internal Communications Management
- Support the implementation and continuous review of the National Office Communications Policy and ensure alignment with NO Strategy and the SARO Communications Strategy identifying the following areas of focus:
- Internal Communications
- External Communications (Stakeholder engagements and media relations)
- Advertising and marketing
- Donor engagement Corporate social responsibility investment
- Support crisis communication management plan implementation.
- Systems and safeguards in place for the appropriate and effective flows of relevant information to and from WV Eswatini staff
- when required.
- Support implementation of National Office Marketing Strategy through production of IEC, impact stories, digital media products etc. to ensure World Vision is the organization of choice.
- Support creative conceptualization and development of all World Vision communications campaigns and ensure adherence to
- World Vision policies on corporate branding and identity.
Media Communications Management
- Supported and well managed external communications plan with sufficient with adequate information prepared and shared with external media.
- Support proactive in-country media engagement to generate proactive and positive news coverage as well as opportunities to raise the visibility of World Vision Eswatini.
- Quality information produced to support positioning of Country Programme Director for important media opportunities and interviews that promote and protect the public image and ministry of World Vision, while raising public awareness on key issues of poverty and justice.
- Train staff at NO/Cluster level staff on capturing stories for sharing with external media.
- Crisis communications management information is available to protect the reputation of World Vision Eswatini from actual or potential media crisis.
KNOWLEDGE, SKILLS AND ABILITIES
University degree in Marketing / Communication / Journalism /Public Relations or related field of study.
At least 2 years experience in similar position.
Demonstrated writer and editing skills (writing samples will be requested for short-listed candidates).
Demonstrated understanding of communications for development.
Demonstrated experience in advocacy, campaigns, communications and government and stakeholder engagement;
Demonstrated ability to work in diverse teams;
Demonstrated ability to engage effectively with diverse teams (cross cultural & cross functional) to achieve shared goals;
Ability to build collaborative relationships with government, donors, media and peer agencies;
Experience in developing a wide array of communication materials such as publications, video segments, web and other modern media;
Excellent written and oral communication skills in English;
Must be a committed Christian, able to stand above denominational diversities.
English language fluency (written and verbal).
Excellent writing skills, with photographic and/or video skills also preferred.
Demonstrated ability to think, plan and meet deadlines.
About World Vision Eswatini
World Vision Eswatini (WVE) started operating in 1992, focusing mainly on emergency relief after the devastating drought that hit Eswatini. In 1996 the focus shifted from relief to disaster mitigation, rehabilitation, and transformational development.
Initially, WVE used the community development project (CDP) approach and later changed to the Area Development Programme (ADP) approach to ensure greater impact and sustainability of community based development interventions. Through the ADPs in recent years, WVS interventions have addressed problems on food insecurity (mainly through agriculture), water shortages, education, HIV and AIDS, health, infrastructure development, and economic development, in the process changing lives of the poor.